Working in 2018 inevitably means working with the internet, and with it comes working with internet slang, abbreviations, and acronyms. If you didn't grow up with internet-enabled devices, especially if it was the time before smartphones, you probably aren't even aware of just how many acronyms are used today on the internet. To further muddy the waters, you also have the heaps and heaps of industry-specific jargon.
It's 2018, and that means that businesses have been on the internet for over two decades at this point. Whether you sell products online, or you simply have a website meant to funnel visitors to your contact form, your business probably has an online presence. Being online isn't quite a free service, however, and that means that your online presence should be adding to your bottom line.
Sending out emails for your company can be a totally nerve-wracking experience. Many of us have unfortunately been in the position of an email blast not performing as well as we intended. Try this guide for your next campaign to ensure your marketing efforts work!